This Facebook cover was created in tandem with priceline.com "The Negotiator's Last Deal" commercial. The idea was to mash-up the climax of the ad in conjunction with style of a comic book.
priceline.com Web Style Guide
The Web Style Guide was made internally for priceline.com's Conversion Department. Created in mind for new web designer hires, it instructs readers on proper brand and design practices for the website itself.
Taming of the Pooch Logo
This logo was a freelance project created for a client who operated a dog-training business. Her company's name played off of Shakespeare's 'Taming of the Shrew' - which inspired the design of the logo.
LVCVA 2014 Spring Campaign
These banners were designed for the Las Vegas Convention and Visitors Authority cobranded campaign with priceline.com. The banners utilize imagery by LVCVA themselves along with priceline.com savings messaging to appeal to customers.
priceline.com Brand Guidelines
The design of the current priceline.com brand book stemmed from a much desired redesign of the old guidelines. Its intention was to be informative as well as reflect the modern look and feel that priceline.com aims for.
priceline.com Media Group Subsite
Designed for priceline.com's Ad Sales team, the goal was to create a site based on an already existing platform. I redesigned and re-skinned the site — as well as working with the development team and providing the HTML + CSS framework.
These priceline.com promotional pages were designed in response to the evolving needs of the Ad Sales team and their clients. The elements on these pages are meant to work modularly and responsively. They can be customized depending on the needs and content of the client.
The connect.comic is an initiative I’ve taken on to encourage employee engagement within the priceline.com intranet. The idea behind each comic is to present an issue or problem that an employee may and explain the solution in an entertaining way with real employees drawn and featured in them. The first connect.comic is currently the most popular post in priceline.com’s intranet.
priceline.com Social Creative
This is small sampling of assets created for priceline.com's social channels. A lot of the work I've done for social are for cobranded ad campaigns and special events/holidays. All the work seen here has gotten above average engagement on Facebook and Twitter - measured rates of up to 6%.